Open Tasks

Social Posts

Person Responsible: Chem and Enoch

Due Date: Ongoing

We've started to build out some social posts to get a social media campaign going. Whats next is to record some videos and refine what we have. We've brainstormed three categories of post.

Information graphics

Clever Reel-Graphics and trends

Information Reels

To be recorded, us speaking to the camera, explaining loam.

User Story Script

Person Responsible: Gavin

Due Date: April 8

Scene 1

Visual: Paul in bed, phone glowing on his face. The sun moves across the sky outside his window. His feed stretches impossibly long — out the door, down the hall, to the moon.

VO: "Paul loves his phone. Maybe a little too much." VO: "He scrolls through things he doesn't care about, posted by people he barely knows on apps designed to keep him there forever."

Scene 2

Visual: Paul at a hangout, visibly exhausted. His friend walks up, carabiner on his bag. Paul's eyes are half shut.

VO: "Then his friend noticed."

FRIEND: (to Paul) "Dude, you look terrible." PAUL: "...I haven't really been sleeping." FRIEND: "You should delete that app. Try Loam." (taps carabiner)

Visual: Friend pulls up his Loam profile. Paul leans in, suddenly a little more awake.

VO: "And just like that, Paul was curious."

Scene 3

Visual: Paul setting up his profile, answering prompts, adding friends, building branches.

VO: "Setting up Loam took about three minutes. He answered a few prompts, added his friends, and made his first branch." VO: "No algorithm. No ads. Just... his people."

Scene 4

Visual: Paul opens the app the next day. He reaches the end of the feed. He pulls to refresh — nothing new. He stares at the screen.

VO: "The next day, something strange happened." VO: "He ran out of feed."

Visual: Paul shrugs, opens the camera. Posts a fridge shelfie.

PAUL: (typing) "What should I cook?" Visual: Comments flood in with suggestions. Paul laughs.

Visual: Paul posts something that goes completely wrong — blurry, badly lit. Comments roast him lovingly.

VO: "So he just... started posting. The good, the bad, and the fridge."

Scene 5

Visual: Paul posts "anyone want to hang out?" — cuts to photos of them actually hanging out, commenting, laughing.

VO: "Loam didn't fix Paul's sleep schedule." VO: "But it did remind him why he liked his phone in the first place."

End card - Loam logo

VO: "Loam. For the people actually in your life."

Notifications Copy + Design

Person Responsible: Joe

Due Date: April 9

• Draft for a daily bundle

• draft for how we communicate prompts

• Designs for how they would look in an email and in app

  
  

MVP Interview Plan

Person Responsible: Dom

Due Date: April 8

We'll start doing qualitative interviews for those who have been using the mvp app

Pre-Presentation Survey

Person Responsible: Dom

Due Date: April 8

We are preparing a survey that can be sent to active users before the presentation to get updated statistics

Privacy Policy / Terms of service

Person(s) Responsible: Max

Due Date: April 16

Need to get a privacy policy / terms of service up, especially before opening it up to more people.

Dev Tasks

Person(s) Responsible: Ella + Max

Due Date: April 16

• New reactions designs

• View anonymous user

• File size error handling on the post flow

• Reorder profile items

• Profile item expiration

• Add replies to notification page

• 150 Max count

• Desktop

Launch Party!

Person(s) Responsible: Whole team

Due Date: ongoing

We secured a time and place for a loam launch party on Saturday May 16. It will be a darty-like fundraising event with DJs, bands, food, drinks, carabiners, etc.